Archive for the ‘The Juice’ Category
The Juice: Former Supermodel Twiggy Launches Line with HSN

T W I G G Y.
“Before I was discovered, I wanted to be a dress designer,” Twiggy recalled. “I never planned to be a model. It was like a distant dream, but I thought I was much too thin, and much too small and too shy. Then fate took a hand and changed all that, but the obsession with designing and making clothes was always within me.”
Twiggy is the latest fashion icon to launch an exclusive line with a home shopping channel. The former supermodel will be launching Twiggy London, a brand new lifestyle collection on HSN. She follows in the footsteps of other fashion notables including: Iman, Badgley Mischka and Naeem Khan – who have also created successful HSN based brands. Twiggy’s exclusive line will primarily consist of: clothing, footwear and accessories focused around her style and her life. The collection is set to go live on the air on April 3rd. Make sure you tune in!
The Juice: Zoe Saldana Becomes MaxMara’s “Face of the Future”

Actress and style star, Zoe Saldana has certainly been making a name for herself over the past year or so in the industry and on the red carpet. It’s been nice to see her evolve right in front of our eyes with her style. With that, it’s come to no surprise that she has been personally selected as Italian fashion house, MaxMara’s “Face of the Future”. Congrats Zoe!
The Juice: Life In The Fab Lane Is Officially Back For Season 3!

Kimora Lee Simmons struts down the runway at the Fall 2010 presentation for Heart Truth’s Red Dress Show
Before we had The Hills, The City, Stylista, Launch My Line, Kell on Earth and countless other fashion reality television shows we had Life In The Fab Lane with Kimora Lee Simmons. I simply adored this show during it’s first two seasons. [Don't judge me!] Life in the Fab Lane was one of the first reality shows that offered a glimpse into the fashion industry — and of course, all while showcasing Kimora’s famous my way or no way attitude. Good news! Life In The Fab Lane is officially back after word early last year that the show would no longer air due to Kimora being a nightmare to work with. I wonder what brought about the change of heart? Ratings? Nevertheless, the third season will premiere on March 21st at 9PM on the Style Network. I can’t wait!
“Kimora: Life in the Fab Lane” Season 3 Trailer from Kimora Lee Simmons on Vimeo.
The Juice: Narciso Rodriguez Opening First Online Boutique with Ebay

Narciso Rodriguez is the latest fashion designer to venture into an e-commerce site by launching his own exclusive online boutique through, ebay. The lower priced, more accessible eight piece collection will be available online beginning February 15th. Sadly, there isn’t too much variety with this collection which consists primarily of jersey knit dresses, a denim dress and reversible coat but at least they will be affordable. You can’t beat that right?

Source: WWD/ Photos: George Chinsee
The Juice: Pamella Roland + Exclusive Collection for QVC

It seems that QVC is the new place to go for designer collaborations. [Hello, Target!] — Trailing behind super successful collections debuted last year from stylist Rachel Zoe and fab designer, Issac Mizrahi, designer Pamella Roland is next up to create an exclusive collection for the at-home shopping network. The fall 2010 collection will be officially launched at February’s New York Fashion Week in the tents at Bryant Park. Pamella’s ‘Sterling’ collection will debut on February 17th. QVC will be hosting their own private fashion show during Fashion Week in which they will also launch a new collection from Thuy on February 13th and Christian Francis Roth on February 14th. Fashion overload! They will also showcase new items from existing brands, Rachel Zoe, Issac Mizrahi and Erin Fetherston all of which will broadcast live on-air to TV viewers. Sounds very promising and exciting! Hopefully we can sneak a look!
The Juice: Mark Fast Creates First Diffusion Line, “Faster”

Up-and-coming London based designer, Mark Fast is the latest designer to tap into diffusion line territory. You may remember Mark Fast best as the designer who used plus size models in his show for London Fashion Week for Spring 2010. Sound familiar? I hope so, but nevertheless, Mark Fast does great work and he doesn’t discriminate = ++ in my book. His new diffusion line, appropriately and cutely titled “Faster” will be mass produced in Italy with basic wardrobe building items including: leggings, cropped tops and mini dresses ranging from $25-$400. Which is clearly a considerable price drop from his namesake designer label which is ten times as much. Why a diffusion line you might ask? Fast states that he wants his clothing to be accessible to a much wider audience. Completely understandable. That should be the goal for any designer, honestly. But in this current economy, you definitely have to try twice as hard to appeal and reach as many consumers as you can –especially in the middle market. Ching Ching. I’m excited to see the final products from the line which are set to hit stores sometime in the spring.
[Sidebar: Curve & Seven boutiques in NYC for the time being are the stockists that have their hands all over the line. I'm sure more are to follow. Stay tuned.]














